THC Radio - DAB

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Ewok
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THC Radio - DAB

Post by Ewok » Thu Apr 15, 2021 10:31 pm

I noticed a new station appear 2 weeks ago on the London2 DAB Multiplex - THC Radio. Considering is costs around £10K a month to be on this Multiplex along side the likes of LBC, BBC London and Jazz Fm, I’m baffled as to how a station with hardly social media presence, presenters or adverts can be affording such a huge sum of money each month.

Coincidentally, I’ve noticed Kool Fm have suddenly bounced back after a long time off air, is that because this new THC station seems to be mainly drum and bass?

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teckniqs
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Re: THC Radio - DAB

Post by teckniqs » Thu Apr 15, 2021 11:44 pm

10 grand a month???? ...What have you been smoking tonight?

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Bton-FM
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Re: THC Radio - DAB

Post by Bton-FM » Thu Apr 15, 2021 11:57 pm

teckniqs wrote:
Thu Apr 15, 2021 11:44 pm
10 grand a month???? ...What have you been smoking tonight?
THC... :smoke

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teckniqs
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Re: THC Radio - DAB

Post by teckniqs » Fri Apr 16, 2021 12:09 am

Bton-FM wrote:
Thu Apr 15, 2021 11:57 pm
THC... :smoke
Exactly... :D

mpx
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Re: THC Radio - DAB

Post by mpx » Fri Apr 16, 2021 12:26 am

April 1st was 2 weeks ago, you're a bit late :lol: we do need a decent d&b station though

cocksock
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Re: THC Radio - DAB

Post by cocksock » Fri Apr 16, 2021 3:31 pm

To all of you “experts” I wouldn’t be so quick to comment, when I inquired for costs on the London MUX recently it was circa £8-10k a month for rental, arquiva STL costs and VAT.

famefm
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Re: THC Radio - DAB

Post by famefm » Fri Apr 16, 2021 3:55 pm

I agree I know that a station not for central London is paying about a 3rd of the mentioned figure above

sparkypaul
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Re: THC Radio - DAB

Post by sparkypaul » Sat Apr 17, 2021 8:55 pm

On DAB you can broadcast at very low bit rates normally for talk radio.
Centreforce and other music stations use this for playing music and I'd imagine it's much cheaper this way.

cocksock
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Re: THC Radio - DAB

Post by cocksock » Sat Apr 17, 2021 9:39 pm

sparkypaul wrote:
Sat Apr 17, 2021 8:55 pm
On DAB you can broadcast at very low bit rates normally for talk radio.
Centreforce and other music stations use this for playing music and I'd imagine it's much cheaper this way.
The quote I was given was for 32kbps ACC+ stereo which is the lowest option. THC Radio are 32kbps.
The London MUX is big money whichever way you look at it.

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Re: THC Radio - DAB

Post by purehouse » Mon Apr 19, 2021 10:14 pm

so on their site its s aying dab+...london and surrounding counties

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